Rave Reviews
CopyBard Communications:
Expert content creation and copywriting that drives results
“Laura worked on our website re-launch project and it was a pleasure to work with her on this…Thorough and meticulous in the planning stages (to give us an overall idea of the direction of copywriting and found her to be equally good in delivering multiple options for us to choose from.”
Asim Farhan
Manager of Digital and Technology
Woodbine Entertainment Group
“Smart, fast and a great communications resource. As Marketing Director at Foresters/Unity Life, I had worked with Laura previously and knew I could trust her to work with me on a complex new life insurance application project in 3rd quarter 2009 through January 2010. As always, she hit the ground running and was able to generate strong advisor and internal communications, liaise effectively with executive stakeholders, stay focused on deadlines and make sure the project hit all its goals. She’s a senior writer/project manager who really gets it and I look forward to working with her again in the future.”
Eva Durnford
Marketing Director
Foresters Financial & Unity Life
“I am stunned!! I cannot believe how much better this sounds. Your words are like marketing gold. I am literally sitting here with my jaw dropped.”
Theresa Knott
Founder and president
UpDog
“Laura impressed us at Markel with her talent, enthusiasm and a strong ability to meet the high standards of our CEO. She helped us effectively communicate our messaging through many powerful articles and marketing materials that have helped keep Markel top of mind with our customers. We look forward to working with her in the future.”
Gerald Legrove
VP Business and Strategic Development
Markel Insurance Company of Canada
“Laura has been penning PlayOLG paragraphs for the better part of the past year. No mean feat considering she has covered everything from Maxmillions to Egyptian board games. Throughout her time with us she has help craft the exciting portal content that’s currently prepped for launch; including FAQs, games pages, Lottery info, video tutorials and more. In addition, Laura has played an integral role in the revamping, rewriting and re-awesoming of the pre-launch site. She has brought “Emily” the blogger to life and filled PlayOLG.ca with stories of history, mystery, fun and passion. Laura has worked hard ensuring that PlayOLG forms a voice that speaks to Ontarians everywhere.”
Tabitha Aquino
Senior Manager, Customer Experience, iGaming
PlayOLG
“For more than four years, Laura has been a great writing resource for AFI International and its companies – North American leaders in crisis management and response. She has managed and written our corporate newsletter, delivered clear and powerful articles, web content, ads, brochures and client communications, always in a highly responsive, and professional manner. I am pleased to endorse her as a fast, reliable and strong corporate and communications writer.”
Stephen Anderson
Vice President
AFIMAC Global
“Just wonderful. Our whole team was thrilled at the beautiful writing Laura provided for our very important RFP submissions in 2018. Thanks in part to her excellent messaging, we are successfully pitching and winning new business.”
Al Saloman
President
Marigolds and Onions Catering and Event Planning
“I have hired Laura (CopyBard) on multiple occasions to complete important and very time sensitive assignments for our national marketing team on behalf of a very respected corporate brand. She has always delivered and always impressed. I highly recommend her services.”
Andrew Horton
Director of Marketing
Ceridian Canada
“From strong conceptual DM to the clear and punchy rewriting of our new AOL Canada website, Laura always delivers fresh, tight copywriting that’s on target, on deadline and within our budget. We’ve had great results bringing her in as part of the team to brainstorm creative with our senior designers. And as a fast-paced organization, it’s nice knowing that she’ll always make herself available for an impromptu briefing on any rush project.”
Jennifer Wintrup
Senior Marketing Manager
AOL Canada
“CopyBard rewrote my BMO Nesbit Burns investment advisor site. Since the rewrite, I have experienced a significant rise in click-throughs. There is a measurable increase in time spent on the site and a strong increase in click-throughs to pages within the site. As the site design never changed, it’s all credit to compelling copy that is now enticing visitors to stay, read more about my business and, ultimately, become my clients.”
Geoffrey Parker
Investment Advisor
BMO Nesbitt Burns
“An exceptionally creative and talented individual, able to tackle a variety of writing projects and prepare copy in a range of styles. Versatile and able to understand complex concepts and develop compelling creative that meets marketing goals. I would highly recommend her.”
Samantha Denham
Director of Marketing Communications
John Hancock Financial Services
“As Chief Marketing Officer of NuComm International, a fast growing International contact center company. On site and off, she wrote strong marketing materials, web content, press releases, newsletters and case studies. In fact, she proved not only an excellent writer but a savvy communications consultant. Laura worked quickly and independently, interviewing external and internal clients to extract content for case studies and newsletters. She kept communications fresh and strong and even encouraged a total writing revamp of our website that worked well. I highly recommend CopyBard as a smart and effective writing resource.”
Clive Woodrow
Chief Marketing Officer
NuComm International
“Laura is one of the most creative advertising writers I have worked with. As a busy communications company owner and creative director, CopyBard is a key resource I contract to write websites, brainstorm creative concept for campaigns and work on a variety of marketing communications projects. It is always a delight to work with Laura as I know I can count on her creativity, versatility and ability to deliver strong copy – whatever the media – that consistently makes my clients very happy.”
Faith Seekings
Owner/Creative Director
Rapport Communications
“Laura was great at re-writing our website content. She easily understood our requirements, and came up with excellent and sometimes surprisingly creative ways to communicate our message. I would certainly hire Laura again.”
Marc Dorval
CEO
ProServe IT Corporation
“Laura is truly an expert writer. She listens to what you require and spins it into a creative piece that meets your objective. She is easy to work with and cares about her clients as individuals. I highly recommend Laura and will continue to call on her services.”
Jai Cole
CEM Partner
Plum Communications
“Laura contracted with us as a senior writer on our Nortel business. Her writing, research and concept work were an asset to our company. The important part is that clients were happy with the results.”
Richard St. John
President/CEO
The St. John Group
“What a piece of work is CopyBard. How noble in reason. How infinite in faculties, in form and moving, how express and admirable. In action how like an angel, in apprehension, how like a god. The beauty of the world, the paragon of animals!”
William Shakespeare
“Writing is hard. Writing for the web is even harder. Most writers have no idea how to have fun with their copy where appropriate; Laura does. Most writers have no idea how to write sales-oriented copy: Laura can. There are many writers who can do research and write the straight corporate stuff; Laura does that for us also. It is rare to find a writer that is a triple threat. That’s why we work with Laura of CopyBard.”
Paul Chato
President
Your Web Department
“Copy for your website is mission critical and often very personal. It has to be a reflection of your corporation and the public face to individuals and companies that don’t know you.
You often need a fresh set of eyes and you need the perspective of the reader, and not yourself, the writer. Laura can provide that perspective as well as incredible sales-oriented copy with her eyes shut. It’s not only important to make yourself look better, in terms of an improved website, it’s key to make yourself sound better. Laura is your answer.”
Howard Lichtman
President
The Lightning Group & Partner, Ethnicity Matters Marketing
“I will praise any man that praises me.”
– Shakespeare
Need a quote now?
Call me for a quick word: 416 738 2679 – or email me.
